Sligo launches new ‘Safe & Sound’ campaign promoting responsible nightlife in town
- Campaign aims to reduce anti-social behaviour and promote respect
- Sligo is one of nine pilot regions for the new Night Time Economy
initiative launching this campaign
Sligo BID has launched a new ‘Safe & Sound’ campaign to promote responsible nightlife, respect in the town and reduce anti-social behaviour, in partnership with Sligo County Council.
Sligo is one of nine areas taking part in the Night Time Economy (NTE) pilot scheme and all are launching their Safe & Sound campaigns in the lead-up to Christmas.
‘Safe & Sound’ aims to reduce anti-social behaviour and promote respect in towns and cities nationwide. The campaign is a call to action for both visitors and residents to enjoy the night-time economy safely while being considerate of their surroundings.
As part of a collaborative effort, the campaign focuses on re-educating people about the importance of respecting their towns and cities, ensuring that nightlife remains a positive experience for all.
Whether heading out for an evening or night of entertainment, dining, or socialising, the campaign’s key message is simple: enjoy yourself, but be respectful of others and the areas you visit. Over the coming weeks, you will see the ‘Safe & Sound’ campaign rolled out on social media as well as in bus shelters and traditional media ads and also in posters all across the town.
This is a Department of Tourism, Culture, Arts, Gaeltacht, Sport and Media Initiative, delivered as part of the Sligo Town Night Time Economy Pilot by Sligo BID and Sligo County Council. As part of the overall Night Time Economy Initiative, Sligo has its own dedicated Night Time Economy Advisor, Edel Doran, who works within Sligo BID.
The Department established the Night-Time Economy Taskforce in the summer of 2020 to examine the challenges facing the development of a vibrant night-time culture and economy. The other eight towns/cities involved are: Cork, Dublin, Galway, Kilkenny, Limerick, Longford, Drogheda and Buncrana.
As the campaign rolls out across the nine pilot areas, it is expected to become a model for other regions to follow, contributing to the growth of a safe and vibrant night-time economy across the country.
Sligo BID CEO Gail McGibbon says:
“Sligo is such a brilliant place to go out and enjoy a night out, whether that is taking in a show or a match, eating out at one of our amazing restaurants, enjoying a music or comedy gig or just going for drink in one of our varied pubs. We want people to get out and about, have fun and enjoy their nights out.
The ‘Safe & Sound’ campaign is setting a positive tone while encouraging individuals to be mindful and respectful of others – from the person showing you to your seat at the theatre at the start of your night to the bus or taxi driver bringing you home. If we all treat the town and the people in it with respect, we will create a more enjoyable and respectful environment for everyone.”
If you are a Sligo Town business and would like a Safe & Sound poster for your business, please email edel@sligobid.ie
Additional safety programmes active include:
Ask for Angela